The WellWithAll Prize Competition will debut at CES 2026, co-presented with AARP and sponsored by M&T Bank, to advance AI innovations that deliver everyday, accessible health support at scale
BOSTON, MASSACHUSETTS / ACCESS Newswire / January 7, 2026 / WellWithAll, the purpose-driven health and wellness company focused on closing generational wellness gaps, today announced the $1 Million WellWithAll Prize Competition (“The Prize”), a national initiative designed to scale AI technologies that help underserved communities live healthier every day. The Prize will be introduced at the Consumer Electronics Show (CES) 2026 during a panel discussion on the Use of Technology in Health Equity, featuring Demond Martin, CEO and co-founder of WellWithAll and Anna Banks, Executive Vice President and Chief Marketing Officer at AARP. M&T Bank is a core sponsor of the prize, a strategic investment made in alignment with the company’s mission to make a difference in people’s lives and impact equitable change.
The launch of The Prize extends the company’s broader commitment to reinvest 20 percent of its profits through the WellWithAll Foundation, funding initiatives and resources that help close the nation’s most persistent wellness gaps. Leading innovations will help navigate, prevent, and manage chronic disease in one or more of WellWithAll’s focus areas across mental health, maternal health, and heart health (including cardiovascular, metabolic, and other comorbidities).
The Prize challenges innovators to build AI-powered tools that move beyond early detection and deliver meaningful support for daily health management, improved health literacy, and deeper community trust. Winning entries must demonstrate real-world adoption by a minimum of 1,000 verified current users, measurable engagement and behavioral improvements, and a pathway to reach at least 100,000 people within three years. Successful teams will leverage AI in an accessible and conversational form, with products that are able to run in low-bandwidth environments and, most importantly, meet people where they are.
“AI has enormous potential to close health gaps, but only if it’s designed for the realities people face every day,” said Demond Martin, CEO and Co-founder of WellWithAll. “From rural towns to city blocks, people are living shorter, sicker lives not because of a lack of will, but because access hasn’t kept pace-and that’s exactly what the $1M WellWithAll Prize is designed to change. This is the first AI innovation challenge designed from the ground up to deliver a measurable impact in underserved communities. We’re backing solutions that are ready to be used now, trusted, and measured by the impact they have on real lives.”
Launching in mid-March 2026 and accepting submissions through late summer, the prize competition invites teams across AI, digital health, public health, and community innovation to showcase solutions that:
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Reach people where they are through AI tools designed for real access constraints, including apps that work on basic phones, through text messaging, or in low-bandwidth environments.
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Personalize prevention with AI-powered guidance, reminders, tracking, and daily health coaching that reduces preventable complications from chronic conditions and intervenes before health issues escalate to crises.
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Improve health literacy and self-management, demonstrating measurable improvement in how people understand and manage their health – from medication adherence to healthier daily choices – by translating complex medical information into clear, usable guidance.
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Earn real-world community trust and adoption, with at least 1,000 people in underserved communities actively using and benefiting from the solution.
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Integrate with the national digital health ecosystem, reducing friction in finding primary, specialty, maternal, or mental health care and enabling access to continuous healthcare support.
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Prove a scalable and viable growth path, with the potential to reach more than 100,000 people within three years and create a sustainable foundation for longer, healthier lives.
“Health is a human right,” Martin added. “We’re here to make wellness feel possible in the form of healthier days and longer lives for more communities.”
The $1M WellWithAll Prize pool will be distributed among finalists who will be named in late summer 2026, with full competition outcomes revealed at a live event in Boston in October. Winners will be selected by an expert panel of judges across a range of industries including healthcare, technology, and consumer packaged goods.
The Prize will be launched in collaboration with The AgeTech Collaborative™ from AARP, a global ecosystem made up of nearly 700 companies to reimagine the future of aging through technology. The collaboration reflects a shared commitment to accelerating community-centered innovation at a moment when AI, robotics, and connected technologies are reshaping the consumer health landscape.
“Technology has the potential to dramatically improve how people manage their health, but only if it reaches those who need it most,” said Andy Miller, Senior Vice President, AgeTech Collaborative at AARP. “The Prize represents a bold effort by the WellWithAll team to accelerate solutions that are practical, scalable, and grounded in real community needs. We’re honored to be working with WellWithAll to help close health equity gaps nationwide.”
At CES 2026, AARP will spotlight how AgeTech can transform aging by empowering independence, creativity, and connection, bringing real-world insights into the design process and helping companies create tech that works for real people, not just ideal users.
About WellWithAll
WellWithAll is a purpose-driven health and wellness consumer packaged goods company on a mission to create generational wellness for all. Co-founded by CEO, investor and philanthropist Demond Martin, WellWithAll combines innovation and impact by developing functional consumer products that help people make better daily health choices. The company has committed to reinvest 20 percent of its profits into programs that expand access to care and help close health gaps where they are widest, so everyone has a fair chance at living a longer, fuller life. Learn more at wellwithall.com and follow WellWithAll on Instagram, Tik Tok, Spill, Facebook and LinkedIn.
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SOURCE: WellWithAll
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